How can I set up Revenue Analytics?

Revenue analytics allows you to see the revenue being generated from your search experience. It helps you understand how your search results and ranking impact conversions and overall sales. You can find full details on how revenue metrics are calculated here.

To use Revenue analytics, you must be on one of the supported plans.

Additionally, you need to send purchase conversion events via the Insights API. These events must include the required fields:

• eventSubtype with the value purchase
• objectData (includes price and quantity)
• queryID

Without properly implemented purchase events, Revenue analytics won’t be able to calculate and display revenue metrics in the Analytics dashboard. You can find an example of a valid purchase event here.